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Making a Difference for UW Students, One Tee at a Time

“I think every student has a story to tell,” says recent UW-Madison graduate Jessica Graba ’14, whose story includes a chapter on an article of clothing that has a way of helping to make dreams come true.

Great People Scholarship recipients Jessica Graba '14 and Cody Schmitt x'15

Great People Scholarship recipients Jessica Graba ’14 and Cody Schmitt x’15

Visit uwalumni.com/theredshirt to learn more and pick up your own tee today!

“I think every student has a story to tell,” says recent UW-Madison graduate Jessica Graba '14. “We all come from different backgrounds and want to go to different places.” For Graba, her story includes a chapter on an article of clothing that has a way of helping to make dreams come true.

No, this isn’t something out of a Harry Potter novel. It’s about The Red Shirt™. And how it’s the only shirt of its kind that gives back.

Now in its seventh year, The Red Shirt™ has helped to give 123 Badger students to date the chance to earn a UW-Madison degree. That’s because, proceeds from sales go toward the Great People Scholarship. And as of 2014, The Red Shirt™ has contributed $250,000 toward this need-based scholarship.

With its collectible nature — a new shirt is created every year, then previous editions are retired forever — and designs that always highlight Badger spirit, The Red Shirt™ gives alumni, students and friends a fun way to play an important role in maintaining this vibrant, world-class institution.

“It is so rewarding to know someone has put his or her trust in me as a student,” said Graba. “Words cannot begin to express my appreciation for receiving this scholarship.”

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Do you know any UW–Madison graduates who deserve to be honored — maybe even you? Nominations for the 2025 Alumni Awards will be accepted through January 5, 2025. Nominate a Badger today.