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Earth’s Caretaker

Wisconsin native Gaylord Nelson started international Earth Day movement.

Gaylord Nelson

MADISON, Wisconsin (April 16, 2018) — Nearly half a century after the first Earth Day on April 22, 1970, some one billion people in more than 192 countries participate in the annual global day of service for our planet.

Although he always maintained that the initial day of education, tree planting, and outdoor clean-up organized itself, Polk County native Gaylord Nelson was Earth Day’s undisputed founder.

Born in 1916 in Clear Lake, Wisconsin, to parents who supported progressive politics, Nelson quickly moved up the political ladder after earning a law degree at the University of Wisconsin in 1942. He was first a state senator, then a two-term Wisconsin governor, and then a U.S. senator for 18 years.

Nelson cared deeply about planet Earth and its long-term well-being. Despite successfully sponsoring the Wilderness Act of 1964 to preserve federal lands, however, he had trouble convincing his fellow senators to heed his continual wake-up calls about environmental concerns. Then came the first Earth Day: a grassroots day of education and service that engaged some 20 million Americans of all ages. The response, Nelson said, meant, “Holy cow, people care about this.” Congress noticed, and soon it entered into a decade of sweeping environmental legislation to protect the country’s water, air, natural areas, and more.

Nelson argued that the world’s problems are interconnected and that policies to protect the planet need not supersede other major problems. “Our air, water, soil, forests, oceans, rivers, lakes, scenic beauty, wildlife habitat, minerals — that is the wealth of the country,” he said.

Nelson earned the Presidential Medal of Freedom in 1995. A research institute at UW–Madison and a wilderness area in northern Wisconsin are both named in his honor. He died at age 89 in 2005.

The story of Gaylord Nelson — and profiles of many other UW–Madison alumni who have changed the world — are featured in Thank You, 72: a salute to outstanding Badgers from every one of Wisconsin’s 72 counties. See all of their stories at

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Contact: Tod Pritchard,, 608-609-5217, @WisAlumni

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