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Michael Pflughoeft Receives Public Relations Society of America Lifetime Achievement Award
Michael Pflughoeft Receives Public Relations Society of America Lifetime Achievement Award
- May. 31, 2023

Michael A. Pflughoeft ’84, APR, Fellow PRSA, received the 2023 Dorothy Thomas Black Award from the Public Relations Society of America’s SE Wisconsin Chapter. The award recognizes sustained, superior performance in public relations, typically rewarding the lifetime achievement of a public relations professional. He is currently a director at Milwaukee-based agency BVK and has worked with some of the highest profile organizations in Wisconsin and beyond, including Harley-Davidson, Steelcase, Aurora HealthCare, Pabst, Herman Miller, The Marcus Corporation and Doral Dental/DentaQuest. He is a two-time president of the chapter and was inducted into the PRSA College of Fellows in 2015.
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Jeff Maskalunas ’18, MS’20 started ultimate frisbee programing at local Boys & Girls Clubs in the Capital Region, New York, two years ago. He recently won a grant through the USA Ultimate Foundation to continue this volunteer work.
Elmer Clemans Beale, who was a student at UW–Madison passed away on May 7, 2025, in Little Falls, MN due to an accident. He survived a massive stroke in 2021 and spent his remaining years at home enjoying the company of his family and dogs. A cele...
Paula Glocke Spindler ’95 was recently promoted to assistant vice president of brand management at Sentry Insurance in Stevens Point, Wisconsin. Paula received a bachelor’s degree in journalism from the UW.
Matthew Becker ’96 is CEO of the Zambian Carnivore Programme, which is now one of the largest and longest-running programs of its kind. Matt is a wildlife ecologist and was named CEO in 2008. He oversees research, conservation, and education effo...