What is Day of the Badger, and how do people traditionally celebrate?

Day of the Badger may not yet be a holiday in your household, but perhaps it soon will be. Instituted on April 8, 2019, Day of the Badger is a 1,848-minute philanthropic event to support UW–Madison. Day of the Badger lasts for 1,848 minutes to commemorate the year in which the University of Wisconsin was legislated into being: the year Wisconsin became a state (1848 — it’s right there on the flag). We suppose it’s not so much literally “Day of the Badger” as “1.283 Days of the Badger,” but that makes an awkward holiday name. Though Day of the Badger is most often celebrated by making financial contributions to the UW, it’s about more than dollars. People celebrate by showing pride in and support for UW–Madison: they put on Badger gear, post photos on social media (be sure to tag our WAA accounts with your Badger pride during this period), and hunt for stuffed Buckys on campus. If you’re interested in partaking in the party this year, mark your calendars for April 8-9.